Hero MotoCorp Ltd (HMCL) forayed into the world of motorcycle rally racing by forming a strategic partnership with Speedbrain GmbH, the German off-road racing specialist, thus forming the “Hero MotoSports Team Rally”.
The team made is debut at the Merzouga Rally in Morocco in May 2016 where their riders Joaquim Rodrigues and C.S.Santosh rode with grit and tenacity to finish in 9th and 16th position respectively. The team continued with another strong performance in the Oilibya Rally 2016, where Joaquim Rodrigues finished 14th and C.S.Santosh 30th overall.
The team made its mark in the global Rally Raid arena with a superb show in the 2017 edition of the Dakar Rally, one of the toughest races in the world. The team's riders performed exceptionally well, with Joaquim Rodrigues finishing in an impressive 12th place and C.S.Santosh winding it up in 47th position overall. Hero Motorsports also earned the unique distinction of being the only manufacturer with a 100% performance: all of its riders crossing the finish line.
Hero MotoSports Team Rally is operating under the supervision of Dr. Markus Braunsperger, Chief Technology Officer (CTO), Hero MotoCorp, and will work in close collaboration with the Speedbrain team to take the “Hero MotoSports” brand further by participating in national and international rally events. Hero MotoSports Team Rally will also assist in development and testing of new Hero vehicle concepts, using the data collected from the races.
"Motorsport is a natural progression for us, as it will allow us to bring value-added products with top-of-the-line technology for our millions of customers. This initiative is also reflective of our consistent support to sports and sportspersons. I welcome Santosh and Joaquim on board and wish them all the very best." - says Mr Pawan Munjal, Chairman, MD and CEO, Hero MotoCorp Ltd.,
To test their products in the toughest terrains and races in the world.
Hero products are known for their robustness, reliability and quality. It is a logical step for Hero MotoCorp to engage in International Rally Sports while putting their bikes and components through the most extreme of conditions – be it the weather, the terrains or the competitors.
Putting India on the Rally racing map:
Driven by passion and spearheaded by a team of world class experts and mechanics working towards making India a prominent entity in the world of motorsports.
Hero MotoCorp Ltd, 34,Community Centre, Basant Lok, Vasant Vihar
New Delhi - 110057
Telephone: +91-11-46044100, 26142451, 26144121
Fax : +91-11-26143321, 26143198
Date of information: 18 May 2017